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Reebok Online Store: About Reebok

Reebok is an American-inspired, multinational brand that markets high end sports, fitness, and lifestyle products. The brand is committed to designing products and marketing programs that reflect creativity and the desire to constantly challenge the status quo. Reebok is dedicated towards providing high end sport equipment, clothing, fitness wears, and accessories to the masses, from professional athletes to recreational runners, to kids.

The running shoes, sports shoes and sneakers by the brand are quite popular among the sportsperson. The ZigActivate and Realflex series of running shoes by the maker are stunningly lightweight and comes with the revolutionary sole design to optimize the traction and performance alike.

Reebok is now a subsidiary of the German sports company, Adidas since the German sportswear maker took over the company in 2005. The company was originally established in Holcombe Brook, Bolton, the UK, by Joseph William Foster with his two sons who later changed the original name, J. W. Foster & Sons, to Reebok. The original idea behind the company was to create novelty spiked running shoe. And now it is one of the most recognizable sports brand in the world.

Reebok has sponsored many top athletes and sports clubs including the likes of National Football League (NFL), Canadian Football League (CFL), National Hockey League (NHL), etc. Some of the celebrity athletes include Lewis Hamilton, Thierry Henry, Sydney Crosby, Amelie Mauresmo, Yao Ming, Ryan Giggs, etc.

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